ConsumerEXP Unveils Innovative Technology Solutions for Performance-Based Advertising
ConsumerEXP, a leading services and technology firm specialising in advertising and marketing solutions, is excited to announce the launch of its groundbreaking technologies designed to revolutionise performance-based advertising.
05.21.23 09:35 AM - Comment(s)
QR Codes Help Measure Effectiveness of TV Advertising 
QR codes are becoming increasingly popular in television advertising due to their ability to provide a quick and convenient way for viewers to access additional information about a product or service.
03.03.23 08:33 AM - Comment(s)
Many DRTV Ad Placement Opportunities In Connected TV and OTT
It's important to note that CTV and OTT platforms have different requirements and restrictions when it comes to advertising, so it's essential to research and understand the specifics of each platform before placing your ads.
01.28.23 10:50 AM - Comment(s)
Worldwide TV Distribution Should be In Every Programmer's Toolbox
Getting worldwide distribution for a United States television network can be extremely valuable. It allows the network to reach a much larger audience, which can lead to increased revenue from advertising and subscriptions.
01.28.23 10:20 AM - Comment(s)
TV Ratings Challenged By FAST Channels
This data is used by television networks and advertisers to determine which shows are popular and to make decisions about programming and advertising. However, Nielsen's method of measuring television viewing has several limitations.
01.01.23 09:15 AM - Comment(s)