Connect placement to sales
Identify the stations, systems, streaming services, markets, and schedules generating response.
Television Advertising • Performance Campaigns • Cash Buys
Flexible Television Revenue Models—with Results You Can Measure
ConsumerEXP helps programmers and advertisers structure practical revenue agreements across broadcast, cable, and streaming platforms, including FAST services.
Three Ways We Help
Revenue strategies built around the client
Develop advertising revenue
Build cash-buy, sponsorship, revenue-share, direct-response, and performance opportunities.
Choose a flexible model
Match campaign cost and risk to calls, orders, activations, or sales.
Core Solutions
More ways to buy, sell, and measure television advertising
Cash-Buy Campaigns
Purchase or sell inventory for a fixed cost and evaluate performance by placement.
Pay Per Call
Buy or sell qualified consumer calls based on agreed campaign terms.
Payout Per Order
Base compensation on confirmed customer orders.
Percentage of Sales
Share an agreed percentage of campaign-generated sales.
Revenue Sharing
Share advertising or sales revenue among aligned partners.
Hybrid Campaigns
Combine cash and performance terms around the opportunity.
Powered by Breakdown + AI
One platform. Different insights for every client.
ConsumerEXP designed and built Breakdown with its software-development partners to connect the company’s software, databases, campaign activity, and reporting.
Its embedded AI helps users interpret performance and make smarter revenue decisions—where to invest, test, adjust, renegotiate, or pause.
Rank ZIP and market opportunities, then classify them as buy more, controlled test, watch, or pause.
Identify which dayparts, hours, markets, and ZIP areas produce the strongest response and payout quality.
Identify which outlets should be renewed, expanded, renegotiated, or cancelled.
Evaluate population, income, housing, television reach, returns, and sales by market.
Beyond Programmatic Advertising
New channel choices call for broader monetization.
ConsumerEXP brings direct-response advertising, cash buys, performance structures, interactive response tools, and hybrid campaigns to the forefront—then uses Breakdown to show what is working.