• Building digital expressions
    with ConsumerEXP

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  Michael Kokernak, CEO ConsumerEXP

ConsumerEXP, founded in 2018, is a Boston-based
​ services and technology firm focused on delivering 
​advertising, developing marketing plans, and  ​leveraging video cloud technologies. ​

The firm's principals and 
​consultants are located 
​worldwide

More

Distribution

An electronic retailer wants to increase its domestic and international television footprint.  A consortium of advertisers wants to roll out a pay per call campaign across all television platforms. ConsumerEXP works with advertisers and content owners to launch on linear and Connected TV. 
DISTRIBUTION INCLUDES:
Domestic streaming
Programming partnerships
Channel brokering
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International

Partnerships were forged for high-end television auctions to be broadcast in Japan, the UK, and Australia on behalf of a United States-based multichannel marketer. ConsumerEXP developed a software application to measure worldwide TV households, across 237 countries and territories, and we use it to develop media strategies for customers.
INTERNATIONAL INCLUDES:
International network distribution
International research
Partnership development

Marketing

In some instances, ConsumerEXP will do research and create multimedia presentations that introduce a new programming or advertising initiative. Often times new technologies need to be positioned correctly in an ecosystem in order to maximize consumer experiences. 
MARKETING INCLUDES:
TV commercial development
New programmer launch
Market research
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Technology

A customer may hire ConsumerEXP to build a video playout application to be integrated with a video stream and international distribution platforms.  ConsumerEXP has technology teams develop custom reporting to measure the ROI for cost-per-action campaigns. 
TECHNOLOGY INCLUDES:
Live broadcast
Playout configuration
Software development

What our clients say

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I have worked with Michael Kokernak more than 10 years and we have successfully completed  more than 100 projects for US Television and OTT industries. Those projects have generated millions of dollars in revenue. I was amazed by how he came with innovative project ideas and then implemented with the proper direction.

Arfater Rahman
CEO/Founder
Infitar IT Solutions

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